About

I make interactive systems, AI experiences and physical-digital prototypes, usually in the space where a new technology is just starting to become genuinely useful.

Tim Brooke
Location
London, UK
Currently
Tech and Software Design Lead
Ford Motor Company
Studying
Level 7 Apprenticeship
Data and AI · Completing 2027
Education
MA Computer Related Design
Royal College of Art
MSc Mechatronics · Hull University
BSc Computer Science & Cybernetics · Reading

Approach

Over the past 25 years, I've often found myself working at the point where a new technology starts to become a real experience — the moment when something that only existed in a paper, a lab or a rough prototype becomes something people can actually use, understand or enjoy.

That's happened more than once. In 2000, I was helping build exhibits at the Science Museum London that transformed visitors' faces using early AI techniques. In 2002, I was deploying wireless sensor networks in vineyards and writing about the work at CHI, long before precision agriculture became a recognisable industry. More recently, in Bristol, I've been running local LLMs on a Mac mini in a gallery, giving visitors personalised prophecies through a physical theatre model.

The thread running through all of that isn't one particular technology. It's curiosity about where things are heading, and the range to build in that space before the tools and conventions are fully settled.

My work tends to span the full stack of an interactive experience — embedded hardware, backend services, frontend interfaces, computer vision, speech, generative AI and agentic systems — mainly because the most interesting problems don't stay neatly in one discipline. At Sky, I built gesture-recognition prototypes using TensorFlow and ML Kit that informed a TV product used by millions. At Spyscape in New York, I led a team building a permanent interactive exhibition that is still running. At Ford, it's normal for me to move between bench electronics and software interfaces in the same week.

I do my best work when prototyping and production are close together — when something built quickly can directly influence what eventually ships. I'm comfortable with ambiguity, fast-moving projects and high expectations. I like experiences that feel simple and inevitable in the end, even if they took a lot of invention to get there.

A big part of the job is always about people, not just technology. At Ford, Future Cities Catapult and Spyscape, I've often ended up translating what's technically possible into something a multidisciplinary team can actually work with — through workshops, prototypes, documentation and plenty of practical iteration. In my experience, getting the technology right and getting everyone aligned are usually the same job.

Expertise

Software Development

  • • React, Next.js (App Router), TypeScript
  • • Tailwind, shadcn/ui, WebGL & Three.js
  • • Bun, FastAPI & Python
  • • Real-time systems & service architecture

Hardware & Physical Computing

  • • ESP32 (WROOM/C6/S3), Raspberry Pi, MicroPython
  • • Arduino & Arduino IDE, electronics & circuit design
  • • CAD & 3D modelling (Fusion 360)
  • • Real-time embedded systems

AI & Applied ML

  • • Ollama, LangChain & Google ADK for local LLM and agent-based systems
  • • ML5.js & TensorFlow.js for gesture and motion recognition
  • • Stable Diffusion & Flux via ComfyUI, Hugging Face model evaluation
  • • Whisper (speech-to-text), MediaPipe (gesture recognition)
  • • Computer vision & applied ML
  • • Data analysis & sensor networks

Leadership & Design

  • • Team management & mentoring
  • • Human-centred design & UX
  • • R&D & innovation development
  • • Workshop facilitation & Agile development

Career Journey

Jun 2022 - Present
Tech & Software Design Lead
Ford
Sep 2020 - Jun 2022
Technical Director
Sky
Dec 2019 - Jun 2020
Head of UX Design
The Open Lab
Apr 2019 - Aug 2019
Senior Creative Technologist
Projects by IF
Nov 2016 - May 2018
Lead Developer / Product Owner
Spyscape, New York
Mar 2016 - Nov 2016
Creative Technology Lead
Fjord (Accenture)
Jan 2015 - Mar 2016
Head of Making
Future Cities Catapult
Oct 2012 - Mar 2014
Creative Technologist
Moving Brands
May 2011 - Oct 2012
Creative Technologist
Imagination
Mar 2008 - May 2011
Senior Design Specialist
Nokia
Apr 2004 - Aug 2005
Interaction Designer
Microsoft
Nov 2000 - Apr 2004
Researcher
Intel Research
Feb 2000 - Dec 2000
Interaction Designer
IDEO

Recognition

  • ACM CHI 2003 — 'From Ethnography to Design in a Vineyard', co-author: Jenna Burrell.
  • FWA Site of the Day - Duologue interactive music video
  • Chrome Experiments - Machine Stop featured project
  • BBC Radio 4 Front Row - Big Bang Data exhibition coverage
  • BBC Click - Big Bang Data feature

Companies & Collaborators

Ford
Sky
Spyscape
Accenture
Microsoft
Intel
Nokia
IDEO
Moving Brands
Imagination
Future Cities Catapult
Science Museum

What I'm Looking For

I like working with people who get excited about what technology can do next — at the point where something new becomes something useful, or better yet, something engaging and a genuine pleasure to use. Playing with technology isn't a distraction from the work. It's how the best ideas emerge.